Dancescape 2020

Client: Winona State University | Department of Theatre & Dance

Date: October 2019 - February 2020

Production Technique: RICOH 7110SX 5th Channel Digital Press, Large Format Inkjet, Epilog Laser Helix, InDesign, Photoshop, Illustrator

Description: This was a live project proposed during the Campaign and Systems Design course in the Fall of 2019, with final completion being the first week in February, 2020. They were looking for a dynamic and eye-catching design, that would be easily recognizable to anyone that would see it. It needed to be a design that could be manipulated into various mediums and sizes, while maintaining the overall integrity of the design. This specific project required a multitude of promotional materials, banners, posters, postcard, stickers, buttons, t-shirt, outdoor billboard, Facebook banner, and a bookmark. The 185 posters and 7 X-Banners were all printed and produced in-house by me, the rest (postcard, show programs, t-shirt and stickers) required appropriate print files to be sent off to external sources. The outdoor banner was based off a specific design I created, and hand-painted by students within the Theatre and Dance Department on the WSU Campus.

The inspiration for this poster came from the conversations I had with dancers in the show and well as the environment around Winona. It is meant to represent the bluffs in Winona as well as stage lighting, and the white head can be interpreted as such or as the moon; completely up to personal interpretation. Which aided in the successfulness of the design.